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When it comes to buying insurance, one crucial decision lies in choosing who to purchase your policy from. Two primary options exist: a direct writer or an independent insurance agency. While both have their pros and cons, this post will focus on the distinctive benefits of opting for an independent insurance agency.

1. Greater Choice and Flexibility

Unlike captive or direct agents who can only sell policies from the company they represent, independent insurance agencies work with a multitude of insurance companies. This variety allows you to compare rates, coverage options, and service quality from different providers, ensuring that you get a policy that is tailored to your specific needs and budget. It’s akin to having a personal shopper for your insurance needs, who finds the best product for you.

2. Personalized, Objective Advice

An independent agent’s loyalty is not tied to any specific insurance company. Their role is to serve as an advocate for their clients. This means that they provide unbiased advice based on an in-depth understanding of all the products available on the market. They will take the time to understand your needs, guide you through the maze of insurance jargon, and provide informed recommendations.

3. One-Stop-Shop

Independent agencies can often meet all your insurance needs in one place, providing a one-stop-shop experience. Whether you need home, auto, life, or business insurance, an independent agent can handle it all, saving you the time and stress of dealing with multiple companies or agents.

4. Long-term, Personalized Service

When you choose an independent agency, you’re not just another policy number. You’re a valued client. Independent agents thrive on building long-term relationships with their clients. They get to know you and are there for you through all life’s changes – buying a new car, starting a business, getting married, having a baby, or buying a house. They will continually review your coverage and help you adapt it to your evolving needs.

5. Advocacy and Support During Claims

Filing an insurance claim can be a complex and stressful process. With an independent agency, you have an advocate who can guide you through the claims process, ensuring that your claim is handled efficiently and fairly. They work for you, not the insurance company.


Choosing insurance coverage can be a daunting task. By working with an independent insurance agency, you can leverage the expertise of skilled professionals who provide unbiased advice, personalized service, and a wide range of insurance products. The choice ultimately depends on your individual needs and preferences, but for many, the benefits of an independent agency make it the ideal choice.

If you would like a quote on insurance contact our office at 877-898-9333 for all your insurance needs!